Job search strategy · 2 min read
LinkedIn optimization for sales job seekers
Headline, featured section, and recruiter discovery.
HuntForTomorrow Editorial · Career Content Team
Published 24/6/2026 · Reviewed 24/6/2026
Expertise: resumes, interviews, job search
TL;DR
Headline = role + domain + proof. Featured = deck, wins, or testimonial.
Quick answer
Turn on Open to Work (recruiters only) and post once a week on a sales topic.
Key facts
Headline formula
Role + domain + proof metric
Open to Work
Recruiters-only visibility on
Posting cadence
1 post per week minimum
Profile views
Track weekly; spike after headline changes
Recruiters source on LinkedIn before they read your resume. A optimized profile puts you in search results for the roles you want and gives hiring managers proof in seconds. For SaaS sellers, headline and activity matter more than a long About section.
Optimize your headline
Your headline is searchable text—not just your job title. Formula: Target role + domain + proof point. Example: "Enterprise AE | B2B SaaS | $2M+ ARR closed | MEDDIC." Mirror titles recruiters query.
- Include "SaaS," segment, and methodology keywords
- Avoid cute taglines that hide your role
- Refresh when your search target changes
Featured section and banner
Featured: one-pager, case study, testimonial, or short Loom intro. Banner: clean and professional—optional subtle value prop. Photo: approachable, current, plain background.
Recruiter discovery settings
Enable Open to Work visible to recruiters only. Set job titles, locations, remote preferences, and start date. Add recruiter-focused skills matching your target JD keywords.
In Settings → Visibility, allow recruiters to see you are open and keep public profile completeness above "All-Star."
Weekly visibility habit
Post once weekly: deal lesson, book takeaway, or market observation. Comment on target company leaders' posts with substance—not "great post." Activity signals you are engaged and searchable.
Batch content on Sunday, engage 15 minutes daily. Share a win, a lesson from a lost deal, or a takeaway from a podcast. Consistency beats viral posts for recruiter discovery.
About section and experience keywords
Your About section supports the headline but does not replace it. Use the first two lines to repeat target role keywords and one metric. Describe your motion (inbound, outbound, expansion) and buyer personas you have sold to.
In each role description, add 2–3 lines with ARR, quota, and stack keywords. Recruiters search within experience fields—empty role descriptions waste ranking opportunity.
Pair profile work with targeted applications—LinkedIn amplifies a strong resume; it does not replace one.
For experienced professionals, LinkedIn is a visibility channel. Explore Career Visibility and senior LinkedIn visibility.
Summary
Headline, featured section, and recruiter discovery.